Pink Velvet Cookies are the perfect combination of soft, buttery texture and sweet vanilla flavor, wrapped in a gorgeous blush-pink hue that instantly makes them feel special. These cookies are tender on the inside, lightly crisp on the edges, and packed with creamy white chocolate chips that melt into every bite. Visually stunning and incredibly delicious, they’re a standout choice for anyone who loves easy dessert recipes with a bakery-style finish.
Made with simple ingredients and straightforward steps, this homemade dessert is ideal for both beginner bakers and seasoned cookie lovers. Whether you’re baking for Valentine’s Day, baby showers, birthdays, or holiday cookie trays, Pink Velvet Cookies deliver on flavor, texture, and presentation. With minimal prep and a short chill time, this quick baking recipe turns everyday pantry staples into a crowd-pleasing sweet treat that looks as good as it tastes.
Why You’ll Love This Recipe
- Easy recipe with simple baking steps
- Soft, chewy texture with bakery-style results
- Beautiful pink color perfect for special occasions
- Beginner-friendly and completely no-fail
- Made with affordable, everyday ingredients
- Crowd-pleasing cookies loved by kids and adults
About the Ingredients
All-Purpose Flour
Provides structure while keeping the cookies soft and tender.
Baking Powder & Baking Soda
Work together to help the cookies rise slightly while maintaining a chewy center.
Salt
Balances sweetness and enhances overall flavor.
Unsalted Butter
Creamed butter gives the cookies richness and a melt-in-your-mouth texture.
Granulated Sugar
Sweetens the cookies and helps create lightly crisp edges.
Egg
Binds the ingredients together and adds moisture.
Vanilla Extract
Adds warmth and enhances the cookie’s sweet flavor profile.
Pink Food Coloring
Gel food coloring provides vibrant color without thinning the dough.
White Chocolate Chips
Add creamy sweetness and contrast beautifully with the soft cookie base.
These simple ingredients come together to create one of the best pink cookie recipes for any occasion.
Tips & Tricks
- Use gel food coloring for bold color without affecting texture
- Do not overmix the dough to keep cookies soft
- Chill the dough to prevent spreading
- Remove cookies when centers look slightly underbaked
- Use a cookie scoop for evenly sized cookies
These baking tips help guarantee perfect results every time.
Pro Tips
- For extra softness, slightly underbake the cookies
- Add a few white chocolate chips on top before baking for a bakery look
- Chill longer if baking in a warm kitchen
- Use parchment paper to prevent browning on the bottoms
- Let cookies rest on the baking sheet to finish setting
Step-by-Step Instructions
- In a medium bowl, whisk together flour, baking powder, baking soda, and salt. Set aside.
- In a large mixing bowl, cream the softened butter and sugar until light and fluffy.
- Beat in the egg and vanilla extract until fully incorporated.
- Add the pink food coloring, mixing until the desired shade is achieved.
- Gradually add the dry ingredients to the wet ingredients, mixing until just combined.
- Gently fold in the white chocolate chips.
- Cover the dough and refrigerate for 30 minutes to help maintain cookie shape.
- Preheat oven to 350°F (175°C) and line baking sheets with parchment paper.
- Scoop dough into balls and place on baking sheets 2 inches apart.
- Bake for 10–12 minutes, until edges are set and centers remain soft.
- Cool on the baking sheet for 5 minutes before transferring to a wire rack.
These easy step-by-step instructions make this one of the best dessert recipes for soft cookies.
Variations
- Pink Velvet Chocolate Chip Cookies: Use milk chocolate chips instead
- Valentine’s Cookies: Add heart sprinkles before baking
- Cream Cheese Cookies: Replace 2 tbsp butter with cream cheese
- Gluten-Free Version: Use a 1:1 gluten-free flour blend
- Almond Velvet Cookies: Swap vanilla for almond extract
These recipe variations make the cookies fun, customizable, and perfect for different occasions.
How to Store Pink Velvet Cookies
Store Pink Velvet Cookies in an airtight container at room temperature for up to 4 days. To keep them extra soft, place a slice of bread in the container.
For longer storage, freeze baked cookies in a freezer-safe container for up to 2 months. Thaw at room temperature before serving. Cookie dough balls can also be frozen and baked straight from the freezer with 1–2 extra minutes added to bake time. These cookies are ideal make-ahead desserts.
Frequently Asked Questions
Can I make Pink Velvet Cookies ahead of time?
Yes, the dough can be refrigerated for up to 48 hours before baking.
Can I reduce the sugar?
You can slightly reduce sugar, but it may affect texture and softness.
Do I have to chill the dough?
Yes, chilling prevents spreading and improves texture.
Can I use liquid food coloring?
Gel food coloring is recommended, but liquid works with slight adjustments.
Can I make these cookies healthier?
You can reduce chips or use a sugar substitute, though texture may change.
Pink Velvet Cookies
Ingredients
Method
- In a medium bowl, whisk together the flour, baking powder, baking soda, and salt. Set aside.
- In a large mixing bowl, cream the softened butter and sugar together using a hand or stand mixer until light and fluffy.
- Beat in the egg and vanilla extract until fully incorporated. Add the pink food coloring and mix until evenly colored.
- Gradually add the dry ingredients to the wet ingredients, mixing just until combined. Do not overmix.
- Gently fold in the white chocolate chips until evenly distributed.
- Cover the dough and refrigerate for 30 minutes to help the cookies hold their shape.
- Preheat the oven to 350°F (175°C) and line baking sheets with parchment paper.
- Scoop dough into tablespoon-sized balls and place them 2 inches apart on the prepared baking sheets.
- Bake for 10–12 minutes, until edges are set and centers are soft.
- Cool on the baking sheet for 5 minutes, then transfer to a wire rack to cool completely.
